Today at Pikunov Brokerage

Monday, June 10, 2026. Two SLA breaches, seven hot leads, one offer awaiting reply.

Hot leads
7
+2 since yesterday
SLA breaches
2
reassign in 12 min
Pipeline value
$39.05M
+$3.1M MoM
GCI year to date
$1.63M
74 deals closed

Hot leads right now

Score 80 or higher. Click a row to open.

View all leads

Funnel, year to date

Inquiries to close.

Overall conversion: 5.9%
Inquiries
1 248
Contacted
893
72%
Qualified
412
46%
Showings
287
70%
Offers
96
33%
Closed
74
77%

ROI per lead source

Spend vs GCI, year to date. Sorted by ROI multiple.

  • ReferralFree
    18 closes from 84 leads
  • OrganicFree
    7 closes from 109 leads
  • Google Ads27.5x
    12 closes from 198 leads, $9.6k spend
  • Open House25.8x
    3 closes from 34 leads, $1.2k spend
  • Realtor.com22.4x
    11 closes from 224 leads, $11.0k spend
  • Facebook Ads21.2x
    9 closes from 287 leads, $8.4k spend
  • Zillow17.1x
    14 closes from 312 leads, $18.0k spend

Today's checklist

  • Call Michael Tran on Bucktown offer (Alex, 11am)
  • Reassign two SLA-breached leads to Maria
  • Open House at 1244 W Belden (Sat, prep flyer)
  • Sign attorney review extension for L-1039
  • Review weekly ROI report with team (4pm)